Who is Lurline Co.?

Lurline Co. is an online e-commerce store designing coastal inspired homewares for Australian consumers. We sell candles, bed linen, linen robes, cushion covers and tableware all designed in Sydney, Australia by Emilie & Louise, a mother and daughter duo. Our products have sustainability in mind and use high quality materials. We do our best to keep prices affordable so we can all have a bit of luxury in our homes. 

Why did we start Lurline Co.?

Lurline Co. Was started because, to be honest, we have an obsession with homewares! However, homewares are so expensive and the quality feels like it continues to decline, with trends continuously changing. We thought with our passion for interior design (including an interior architect in the family), that we could create lovely homewares we would use in our own home, in timeless designs. We would offer an online-only model and procure all ourselves in-house to keep costs down (we hand make every candle at our home). This allows us to produce beautiful high quality products at a discount to the major homeware retailers. 

Why do we use coastal style in our designs?

The ocean is a huge part of our family. Growing up, we spent holidays at the beach and it was a sense of freedom, joy and love being by the water. We think that coastal interior design brings a bit of the beach into your home. Not only is it very in vogue, but it creates a feeling in the space that inspired being by the ocean. 

What is coastal interior design?

Coastal style captures the seaside lifestyle. It typically uses minimalistic modernism with natural fibres and neutral colours with hues of blue and yellow. It captures natural light to create open and airy spaces to give your home a beachy and relaxed feel. Common textures used are linen and jute often with stripes and crisp whites.

Where is Lurline Co. Based?

We are located in Sydney, Australia. 

Does Lurline Co. Do wholesale orders?

Please get in touch with us directly if you are interested in wholesale Lurline Co. Products. We love to work with other passionate local brands. 

Who has Lurline Co. Worked with?

You may have seen Lurline Co. Products at JS Health with Jessica Sepel, with Bachelor contendant Charlie Hodges, or influencer Shelby Ann. 

Where can I follow Lurline Co. On social media?

You can find us on Instagram @lurlinehomewares or Pinterest @lurlineco.